
Project Portfolio

Nabella Salahudin
Lead KOL Speacialist/ Content Creator
I Specialize in project management, social media strategy, content creation, KOL strategy, and media briefing. With a keen eye for audience insights and market trends, I craft content that resonates.
I collaborate with influencers and media partners, ensuring every brief aligns seamlessly with campaign objectives. By blending creativity with data-driven strategies, I monitor performance, optimize in real time, and drive impactful campaigns that leave a lasting impression.
Skill
• The English language in general is my best friend.
• Community & KOL management.
• Live event management.
• Good time management.
• Could work under pressure and meet a tight deadline.
Area Of Exerpertise
• New product launch Content crafting Community & KOL Management Copywriting
• Digital Campaign Storyline
• Detail Briefing
• Indepth Reporting
Lead Community & Project Manager
As a Lead Community at Sisters in Soul, I manage community programs focused on women empowerment, mental health, and positive social impact. I help brands connect with female audiences in a more authentic and relatable way through community-based activities. I also...
SHARP Tiktok Promotions
The influencer creates an invitation video to encourage their followers to watch a live stream on the Sharp TikTok account. In the video, the influencer also shares various promotions that will be available during the live stream. Additionally, the influencer will be...
Mobile Legend
This campaign collaborated with 5 Mega TikTok KOLs from different content categories, including singers, gamers, and makeup transition creators, to promote the latest music release from Mobile Legends: Bang Bang. Each KOL created creative and entertaining TikTok...
Axa Insurance
This campaign collaborated with 20 KOLs consisting of working moms and newlyweds to promote various insurance products from AXA. The campaign focused on introducing important financial protection products such as life insurance, vehicle insurance, and other insurance...
Scoot x Singapore Tourism Board Campaign
This campaign was a collaboration with Scoot and the Singapore Tourism Board, focusing on travel and lifestyle audiences on TikTok. For this campaign, I worked with 10 Macro KOLs who are known for frequently traveling overseas and creating travel-related content. The...
NURILAB Affiliate Content
This campaign for Nurilab became one of my biggest achievements while handling KOL campaigns. The project involved collaboration with around 1,900 Nano, Micro, and Macro affiliate KOLs from all across Indonesia, making it a large-scale campaign that required strong...
Happy moonday & Heymoon Awareness Content
This campaign collaborated with almost 100 Micro KOLs on Instagram Reels, focusing on young female audiences aged 17–25 years old. The campaign aimed to raise awareness about the Heymoon app, a menstrual tracking application designed to help women monitor and manage...
Teguk Super store Awareness Content
This campaign involved more than 70 KOLs from Jakarta, Surabaya, and Bandung, focusing on awareness content through IG Reels and TikTok posts. The campaign collaborated with Nano and Micro KOLs who were selected to create engaging and authentic content experiences....
ALL NEW AGYA GR SPORT CAMPAIGN
This campaign is a 3-day nano and micro KOL activation campaign for Wuling EV, aimed at increasing brand awareness and social media exposure through Instagram content. A total of 100 KOLs will participate during the campaign period, divided into: Friday: 30 KOLs...
HOME APPLIANCES Awareness Content
This campaign worked together with 5 top-tier KOLs, consisting of Macro and Mega influencers, to help increase brand awareness and reach a wider audience on social media. The KOLs created video content about the Polytron Refrigerator “BELLEZA BIG LITTER”, explaining...
AXIS Terbonus Campaign
This campaign involved more than 50 active Nano and Micro affiliate KOLs on TikTok to promote the latest AXIS starter pack to a wider audience. The campaign targeted male and female KOLs aged 17–25 years old, mostly students and young creators who enjoy making fresh,...
Home Appliances Awareness campaign
This Campaign focused on creating engaging social media content for EVOCS by Avaro Home Appliances, highlighting their smart home cleaning products through influencer driven video campaigns. The content showcased the practicality and convenience of AVARO products in...
HIPPEARCE BY PEVITA PEARCE
Manage content through social media & weekly sales reporting : • Oversee and drive sales initiatives through social media platforms, utilizing targeted strategies to increase engagement and conversion rates. Submit weekly sales reports to track performance,...












